Glystn

Glystn is an AI-powered social intelligence platform that turns social media conversations into strategic insights for marketing, brand, and creator teams. Users interact with the Glystn Agent through natural-language chat to ask questions about brands, trends, categories, or competitors, and the system searches real TikTok and Instagram content to reason over what creators and consumers are actually saying. Every insight is grounded in and traceable to original posts, which users can verify, save, or export.

The platform supports several core use cases: trend discovery, creator vetting, competitive intelligence, creative strategy, and audience insights. Its Creator Matching and Deep Vetting feature lets users describe a desired creator profile in plain language, then scores and ranks candidates against custom criteria using evidence drawn from creators' full posting history and on-camera transcripts, not just captions or follower counts. A "Find 10 like their content" function allows discovery to compound from a single strong match into an expanding, auto-scored candidate list.

Glystn serves marketing, brand, and agency teams seeking to research trends, vet creators for brand safety and fit, monitor competitors, and build audience understanding from authentic social data rather than pre-trained or self-reported claims. For enterprise clients, Glystn offers custom skills, workflows, and agents built around a client's own methods, data, and reporting needs. The company positions itself as a conversational research tool usable by any team member without specialized query syntax.