LoopMe

LoopMe is a global programmatic advertising company that focuses on brand performance advertising across digital and in-app environments. It uses artificial intelligence, attribution modeling, and analytics to connect brand advertising with measurable outcomes for advertisers, agencies, publishers, and supply and demand platforms. The company serves brand marketers seeking to optimize campaigns for incrementality, net-new customer acquisition, and other performance-based results.

The company's offerings include PurchaseLoop, a solution aimed at driving performance improvements for brands and agencies, and an Intelligent Marketplace designed to create programmatic efficiency for supply and demand partners. LoopMe also provides the AMP Audience & Measurement Platform, which delivers custom audiences, standalone measurement, and consumer insights for brands, agencies, publishers, and platforms. Additionally, the company operates a Premium Deals Library that uses first-party data and proprietary AI to curate inventory and power programmatic deals for agencies and demand partners.

LoopMe positions itself as a leader in brand performance advertising, emphasizing its proprietary technology for bringing brand advertising into app ecosystems. The company maintains a carbon-neutral operational status as part of a stated commitment to sustainability within the digital advertising industry. It also runs an AI Academy, providing educational resources for media and advertising professionals on applying AI within campaign strategy and optimization.