Media Monitors

Media Monitors is a media intelligence company that provides competitive advertising insights across multiple platforms including broadcast TV, radio, local cable, digital display, newspapers, and podcasts. The company serves broadcasters, agencies, and advertisers with near real-time data on advertising activity, enabling lead generation, media planning, and competitive analysis.

The company's podcast monitoring service analyzes episodes from thousands of popular national podcasts, tracking both English and Spanish language content. Users can identify advertisers exclusive to podcasts, compare ad placement data including dynamically inserted versus host-read advertisements, and discover brands that have not yet transitioned from traditional media to podcasts through Zero-Share Reports.

Media Monitors operates as a local ad monitoring company, collecting data from individual markets and delivering insights through a web-based platform. The company also conducts quarterly podcast listener surveys and holds multiple patents for its monitoring and data modeling technologies, serving markets in the US, Canada, Ireland, Australia, India, New Zealand, Malaysia, and South Africa. Its affiliated brand Guideline.ai produces the Media Monitor podcast, which discusses advertising and media industry trends.