Adopter Media
A podcast and YouTube advertising agency that plans, buys, and manages sponsorship campaigns exclusively for brand advertisers.
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About Adopter Media
ADOPTER Media is a podcast advertising agency that plans, buys, and manages host-read podcast sponsorship and YouTube sponsorship campaigns exclusively on behalf of brand advertisers. Founded in 2016 by Tiffany and Glenn Rubenstein, the company is headquartered in Las Vegas, Nevada, with an additional office in Petaluma, California, and origins in the San Francisco Bay Area. It works only for advertisers rather than podcast networks or shows, negotiating placements directly with shows and networks on behalf of its clients.
The agency has placed more than 150,000 ads across over 25,000 podcasts and YouTube channels, executing more than 1,500 campaigns for brands such as Magic Spoon, Wild Alaskan Company, Blinkist, Zbiotics, Lumen, and Qualia across sectors including DTC, health and wellness, food, tech, and finance. Its services cover the full campaign lifecycle: media planning and show selection, ad copywriting and host talking points, negotiation and flight scheduling, campaign onboarding, and measurement and verification using pixels, promo codes, and other tracking methods. It serves both emerging and established brands seeking to launch or scale podcast advertising.
Beyond campaign management, ADOPTER Media produces educational content on podcast advertising, including blog articles on ad measurement, sponsorship strategy, and channel fit. In 2025 it launched "AdStops: Podcast Advertising on Track," a podcast focused on ad operations and traffic within podcast and YouTube advertising, hosted by COO Tiffany Rubenstein and Director of Ad Operations Angela Stiveson.
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