Spotify for Creators

Spotify for Creators is the company's platform designed to help podcasters distribute, monetize, and grow their shows. The platform supports both audio and video podcasts and offers hosting services through Spotify for Podcasters, along with comprehensive analytics and audience insights to help creators understand their listenership.

The platform provides multiple monetization options for creators, including automated advertising through the Spotify Audience Network and fan-supported podcast subscriptions. Creators can mix different revenue streams and maintain control over which episodes are free versus exclusive to paying subscribers. The automated ads feature connects podcasters with third-party sponsors and delivers targeted advertisements to listeners across Spotify and other distribution platforms.

Spotify for Creators also integrates with numerous membership platforms including Patreon, Substack, Memberful, and Supercast, allowing creators to distribute their paid podcast content directly to Spotify while continuing to manage transactions through their preferred platform. This integration enables subscribers to access premium content seamlessly within the Spotify app while creators retain control over their monetization strategy and audience engagement.