Smart URL

Smart URL (smartURL) is a link-management service that creates a single "smart" URL for a podcast, song, app, or other piece of content and redirects visitors to the appropriate destination based on their device, operating system, or geographic location. Instead of sharing separate links for Spotify, Apple Podcasts, Google Podcasts, YouTube, and other platforms, a creator shares one smartURL that automatically forwards listeners to the matching store or app page, or presents a picker page when automatic detection is not reliable.

The product is aimed at podcasters, musicians, and other content creators who need to promote a single piece of content across many distribution platforms while using only one link in places like social media bios, email signatures, and press mentions. It supports click tracking so creators can see how their audience is distributed across platforms and devices, and allows configuration of fallback pages and link ordering based on actual platform usage.

Smart URL consolidates features that were previously split across separate country-redirect and device-redirect tools into one product, simplifying link management for distributing content internationally and across device types.