Signal Archive
Every edition of Signal by The Podosphere, newest first. 15 editions.
Signal #15: Overcast is up 28%. Spotify podcast listening is down 26%.Jul 2, 2026Signal #14: Riverside just rebuilt everything. And ARM just sold.Jul 1, 2026Signal #13: Podcast ads are the most-skipped format. 60% of listeners still convert.Jun 30, 2026Signal #11: YouTube drives 40% of podcast discovery. The Podcast Atlas maps the gap.Jun 29, 2026Signal #13: Audiences follow creators, not formats. The Podcast Atlas has the receipts.Jun 29, 2026Signal #10: Trailers drive just 3% of podcast discovery. New research maps where listeners actually are.Jun 25, 2026Signal #9: The first pixel-based proof that podcast ads actually convert.Jun 24, 2026Signal #8: Netflix’s podcasts are ‘low engagement.’ Read the actual numbers.Jun 24, 2026Signal #7: 2.29% response rate. 10% site-to-lead. The podcast ad benchmarks are finally here.Jun 22, 2026Signal #6: YouTube is now podcasting's front door. New data proves it.Jun 19, 2026Signal #5: YouTube just joined AMP. Podcast measurement will never be the same.Jun 18, 2026Signal #4: Two companies solved episode-level brand suitability on the same day.Jun 18, 2026Signal #3: 812 million hours. Podcasting isn't a niche anymore.Jun 17, 2026Signal #2: Fox just paid $22B for Roku. Here's what every podcast operator needs to know.Jun 15, 2026Signal #1: Spotify just redefined "play." The industry may follow.Jun 12, 2026