WideOrbit

WideOrbit provides software solutions for media companies across broadcast television, radio, cable networks, and digital platforms including streaming audio and podcasts. The company's unified platform manages the complete sales process from pitch to payment, handling ad inventory management, digital order management, and revenue optimization. WideOrbit serves over 6,450 stations and networks, with 90% of US local TV broadcasters using their software to manage revenue operations.

The platform consolidates media buying and selling workflows across multiple channels and markets, providing tools for digital ad sales, operations, execution, and finance. WideOrbit's solutions include WO Digital Hub for consolidated digital order management and WO Fusion for broadcast TV and digital workspaces. The company processes approximately $33 billion in ad revenue annually, serving broadcast television stations, radio stations, cable networks, and digital pure-play publishers who need to streamline their commercial operations and maximize audience value across different media types.